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Community Engagement

Community Engagement 1

From Awareness to Action

Engaging Sporting Communities

Equipping people with the knowledge and tools to tackle online abuse.

Through workshops delivered at major sporting events and international conferences, UAOA engages athletes, emerging talent, officials and the wider sporting community, raising awareness and providing practical tools to recognise, prevent and respond to online abuse.

Community engagement is at the heart of our mission. By creating opportunities for dialogue, education and knowledge exchange, we empower individuals to navigate digital environments with greater confidence and contribute to a safer, more respectful sporting culture.

Bring UAOA to Your Community

Host an UAOA Workshop

Knowledge is one of our strongest tools against online abuse. UAOA workshops help participants recognise harmful online behaviour, understand its impact and develop practical strategies to protect themselves and others.

Designed for sporting communities of all backgrounds and experience levels, our sessions can be adapted to different audiences, events and educational settings.

Interested in bringing a UAOA workshop to your organisation or event?

Get in touch to explore opportunities for collaboration.

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Our Work in Action

Community Engagement in Practice

From grassroots development programmes to international sporting events, UAOA brings digital literacy education directly to the communities it aims to protect.

Explore case studies from our workshops and engagement initiatives, highlighting how we are helping participants build the knowledge, awareness and confidence to tackle online abuse.

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2026

ISF Academy Educational Sessions – ISF Football World Cup, 2026

Date
–
Location
Suzhou, China
Summary
Strengthening digital literacy and resilience among young people is essential as they navigate their career as athletes and future sport professionals. To further the same, UAOA delivered educational workshops, over five (5) days, to about one thousand 16-18-year old student-athletes as part of ISF Academy’s programme at the ISF – International School Sport Federation’s (ISF) Football World Cup.
2026

FIA Girls on Track & Careershift

Date
Location
Valencia, Spain
Summary
UAOA piloted its new educational resource package with young people aged 11–25 during the FIA Girls on Track and CareerShift programmes at Circuit Ricardo Tormo, alongside the FIA TCR World Tour race weekend. Through interactive digital literacy workshops, participants explored online abuse, its impact on sport and the importance of digital awareness and safeguarding, particularly for those pursuing careers in the motorsport industry.
2025

FIA Karting Arrive and Drive World Cup

Date
Location
Cheras, Malaysia
Summary
At the inaugural FIA Karting Arrive and Drive World Cup in Malaysia, young drivers aged 12–19 took part in a series of development workshops designed to support their growth beyond the racetrack. As part of this programme, online abuse in sport was addressed, helping emerging competitors better understand the challenges of digital environments as they progress through their sporting careers.
2025

FIM Future Leaders Programme

Date
Location
Online
Summary
As part of the collaboration between UAOA and the Fédération Internationale de Motocyclisme (FIM), UAOA Programme Lead Erin Bourke delivered a dedicated webinar to participants of the FIM Future Leaders Programme. Drawing on UAOA research, the session explored the impact of online abuse on athletes, officials and the wider sporting community, alongside the role of education, advocacy and innovation in addressing digital harassment. Watch the webinar
2024

FIA Girls on Track – FIA World Motorsport Games

Date
Location
Valencia, Spain
Summary
During the 2024 FIA World Motorsport Games at Circuit Ricardo Tormo, UAOA brought digital literacy education to the next generation of female motorsport talent through the FIA Girls on Track programme. Delivered in collaboration with the European Sport Business School (ESBS), the interactive workshops explored online safety, resilience and the challenges young athletes face on social media, equipping participants with practical knowledge to navigate digital environments with greater confidence.
2023

MENA Karting Cup

Date
Location
Doha, Qatar
Summary
UAOA brought its digital literacy workshops to the MENA Karting Cup in Qatar, extending its educational outreach to young motorsport competitors in the Middle East and North Africa. The session formed part of UAOA’s first series of grassroots workshops, helping emerging athletes understand online abuse, its potential impact on wellbeing and the importance of protecting themselves in digital spaces.
2023

FIA Girls on Track – Rising Stars

Date
Location
Franciacorta, Italy
Summary
During the fourth edition of FIA Girls on Track – Rising Stars, 16 promising female drivers aged 12–16 gathered in Franciacorta, Italy, competing for eight places in the final selection stage at the Ferrari Driver Academy. UAOA delivered digital literacy sessions to help these emerging athletes recognise online abuse, protect themselves on social media and navigate the challenges of an increasingly digital sporting environment.
2023

AMFK EURASIA: Young Driver Academy

Date
Location
Almaty, Kazakhstan
Summary
The inaugural AMFK Eurasia Young Driver Academy brought together 15 young motorsport talents from six countries across Central Asia and the Caucasus at Sokol Racetrack in Almaty. Alongside training in motorsport safety, governance and professional development, UAOA delivered its first digital literacy workshop in the region, introducing participants to online abuse and providing practical guidance for navigating digital environments as emerging competitors.